Friday, June 26, 2009

Importance of Sitemaps

There are two types of sitemaps in general. The first is a HTML page listing the pages of your site—often by section—and it help users find the information they need.

Other is XML Sitemaps, usually called Sitemaps, with S in capital are a way to give Google information about the site.

A Sitemap is basically a list of the pages on the website. Creating and submitting a Sitemap helps make sure that Google knows about all the pages on the site, including URLs that may not be discoverable by Google's normal crawling.

They are helpful if:

* The site has dynamic content.
* The site has pages that aren't easily discovered by Google crawler during the crawl process - for example, pages featuring AJAX or Flash.
* The site is new and has few links to it.
* The site has number of content pages that are not well linked to each other, or are not linked at all.

Tuesday, June 23, 2009

How important is keyword analysis?

Keyword analysis is one of the major task done while doing SEO for a site. Everyone has a different way of choosing keywords for there site. The keywords must be related to your site theme, they must have a search volume. To work on keywords the keywords must be categorized, so that we should know which keywords needs to be worked on most. They can be categorized into Primary, Secondary and Tertiary according to search volumes, exact counts etc. Each page of the website must have some specific keyword targeted for that page that way we can target more keywords for our site.