Wednesday, July 31, 2013

Google says NoFollow for text links on Press Releases

Friday we broke the news that Google updated their link schemes webmaster guidelines. Now that the dust has settled, I aimed at getting more clarification on what Google meant by the new example around keyword-rich anchor text links within articles or press releases.
The specific line in the link schemes document is:
Links with optimized anchor text in articles or press releases distributed on other sites.
John Mueller, one of Google’s lead Webmaster Trends Analyst, was kind enough to answer some of my questions around this documentation change in a video hangout. The questions from SEOs and myself around the new link schemes documentation change are in the first ten minutes, the outcome was to nofollow links within press releases.

Source url : http://searchengineland.com/google-links-in-a-press-release-should-be-nofollowed-like-advertisements-168339 

Start Searching India By Google

Google India on Tuesday introduced its 'Start Searching India' campaign here to help internet users get the most out of the web with its search tool.
"Internet is no longer restricted to the domain of working professionals and is fast emerging as a life enriching tool catering to the varied needs of the people from all walks of life," Google India's Director Marketing, Sandeep Menon said on the occasion.
The objective of the campaign is to help Indian users save time, by showing how they can get instant and to-the-point answers to their most common queries, he said.

Source url : http://www.dnaindia.com/scitech/1867616/report-google-kicks-off-start-searching-india-campaign